In a bid to broaden their understanding of intellectual property on a global scale, our students recently undertook a comprehensive industrial visit to the headquarters of the World Intellectual Property Organization (WIPO) in Geneva, Switzerland.
WIPO, an international organization dedicated to promoting and protecting intellectual property worldwide, served as an ideal backdrop for the aspiring business minds to delve into the intricate world of patents, trademarks, copyrights, and other forms of intellectual assets.
Guided by experts in the field, the SSBM students were immersed in a day filled with educational sessions. During the visit, the students had the opportunity to explore WIPO’s state-of-the-art facilities.
The industrial visit to WIPO undoubtedly contributed to the SSBM students’ academic journey by offering them a unique insight into the global landscape of intellectual property and its profound impact on businesses and economies worldwide.
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