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SSBM Webinar: DBA Research Overview

We are glad to invite our DBA students to participate in SSBM Geneva's webinar where we will provide you with a high-level overview of the DBA research process. You will also get familiar with all the required concepts and practical advice that will help you to kick-start your research. The webinar will be led by […]

SSBM Webinar: Corporate Culture

We are glad to invite you to participate in SSBM Geneva’s webinar on the topic of "Corporate Culture" and how it is created? We will discuss two different models and discuss the difference that it makes in the company? This will also be followed by a discussion on "Culture and Strategic Fit".  The webinar will […]

SSBM Webinar: Positioning in the Consumers’ Mind FULL

FULLY BOOKED We understand that positioning is innate when we are entering a new, unknown or unfamiliar group of people. This naturalness should also be applied in business. We naturally try to choose a position that is not already taken by someone else because we want to be different. There is a small possibility that […]

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SSBM Webinar: Positioning in the Consumers’ Mind

We are glad to invite you to participate in SSBM Geneva’s webinar on the topic of “Positioning in the Consumer's Mind”. The webinar will help you to understand that positioning is innate when we are entering a new, unknown or unfamiliar group of people and how this naturalness should also be applied in business. We also […]