webinar

Welcome to the DBA program, Mario Silic, PhD

Lecturer: Hedda Martina Šola, PhD Description: Marketing strategy and content collecting strategies that have been used in the past to address corporate demands have failed since they do not always generate the intended outcomes. This has demanded the employment of novel data collection approaches and processes. To understand how the reaction to the ads is […]

Lecturer: Ivan Kurtovic Description: Recently, we are all under constant influence of various news and buzz worlds i.e. inflation, recession, pandemic etc. that affect our rational thinking and behaviour when it comes to long term view. This webinar will try to capture long term trends that should influence our thinking i.e. investment plan, proper diversification […]

How to start your research by Mario Silic, PhD The webinar will explain possible next steps for starting the research process. How to start the research? What are the best next steps? How and when to start writing?

Luxury Marketing Webinar by Fabien Lacroix Wealth trends are constantly changing. While using a standard luxury product marketing strategy for every consumer may generate sales, by fine-tuning your approach you can get more business from the luxury consumer who becomes a loyal customer. What is Luxury Marketing? Luxury marketing is the business of promoting and […]

Performance Management Webinar by Minja Bolesnikov Head of SSBM Research

Topic: Does Diversity & Inclusion impact Organisational excellence, Dr Lakshmi Description: This interesting webinar is intended to tackle an interest and awareness on basic tenets of Diversity & Inclusion and how it impacts organisations, by following several segments: Need for D&I Dimensions of D&I Impact of D&I Barriers and how to foster inclusion

Ethical issues in the context of research by Anna Provodnikova, PhD Webinar will answer to questions: What to consider when conducting research involving humans? What are the necessary steps to get an approval? How to design an informed consent?